Topic: Project (Interim Report)
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电子商务Assignment代写 In the current business world there is intense competition especially in the advanced economies such as the one in which Trimrose Salon
Abstract
E-commerce has emerged as an imperative facet in the execution of commercial activities among businesses across the globe in both large scale and small scale enterprises. However, the development of e-commerce in small businesses requires intensive analysis so as to ascertain the viability, compatibility, financial capability of the organization and even the perceived ease of use and benefits associated with e-commerce. This means that an organization has to incorporate the perceptions and feedbacks from its target customers in developing or designing e-commerce website. This paper provides information relating to Trimrose Salon, which is a unisex salon located in Dalton, Northern London, offering different products and services. The firm currently uses a paper-based recording system and this report provides information on a project plan to implement e-commerce website.
Keywords: E-commerce, compatibility, perceived user benefits, financial capability, Trimrose Salon.
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摘要 电子商务Assignment代写
电子商务已成为全球大型和小型企业中执行商业活动的一个必不可少的方面。 然而，电子商务在小型企业中的发展需要深入分析，以确定组织的生存能力、兼容性、财务能力，甚至是与电子商务相关的感知易用性和好处。 这意味着组织必须在开发或设计电子商务网站时结合其目标客户的看法和反馈。 本文提供有关 Trimrose Salon 的信息，这是一家位于伦敦北部道尔顿的男女皆宜的沙龙，提供不同的产品和服务。 该公司目前使用纸质记录系统，本报告提供了有关实施电子商务网站的项目计划的信息。
关键词：电子商务、兼容性、感知用户利益、财务能力、Trimrose Salon。
Table of Contents
Introduction………………………………………………………………………………………………..4
Review of Literature……………………………………………………………………………………..5
Aims of the Project……………………………………………………………………………………….10
Objectives, Scope and Deliverables………………………………………………………………..10
Legal and Ethical Considerations…………………………………………………………………..12
Conceptual Model for Adoption of E-commerce………………………………………………14
Conclusion…………………………………………………………………………………………………..17
References……………………………………………………………………………………………………18
Appendix:…………………………………………………………………………………………………….20
1. Introduction
This paper provides succinct information relating to the need to develop an e-commerce website by Trimrose Salon Shop. The salon intends to start using a website so as to enable its customers place orders and make purchases of accessories online. The website is also to be used as an informative tool by which real-time information, booking and all other activities pertaining to the salon can be updated. E-commerce is a form of advanced technology that has made e-business available to many business enterprises that has altered the purchasing and transactional behavior of customers on world-wide scale (Zakaria & Janom, 2011, p. 8). Internet technologies are increasingly recognized as a key resource for most of the firm’s business and marketing performances. 电子商务Assignment代写
Trimrose Salon ought to embrace e-commerce as people have embraced technology as well as business organizations; this means that for it to compete effectively there is need to develop online commercial applications especially the usage of e-commerce enabling technology. Through development of an e-commerce platform, Trimrose Salon will be able to significantly improve the way it deals with its customers and suppliers. Businesses that intend to be competitive ought to engage successfully in business ought to set up e-commerce stratagems so as enhance customer satisfaction and increased return on investments. Online booking and sales will enable the firm to monitor its sales and respond to customer complaints and complements appropriately and promptly (Downing, 2006, p.110).
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1. 简介
本文简要介绍了 Trimrose Salon Shop 开发电子商务网站的必要性。该沙龙打算开始使用一个网站，以便客户可以在线下订单和购买配饰。该网站还将用作信息工具，通过它可以更新与沙龙有关的实时信息、预订和所有其他活动。电子商务是一种先进技术，它使许多商业企业可以使用电子商务，在全球范围内改变了客户的购买和交易行为（Zakaria 和 Janom，2011 年，第 8 页）。互联网技术越来越被认为是公司大部分业务和营销业绩的关键资源。
Trimrose Salon 应该拥抱电子商务，因为人们已经接受了技术和商业组织；这意味着为了有效竞争，需要开发在线商业应用程序，尤其是电子商务支持技术的使用。通过开发电子商务平台，Trimrose Salon 将能够显着改善其与客户和供应商打交道的方式。想要有竞争力的企业应该成功地从事业务，应该制定电子商务战略，以提高客户满意度和增加投资回报。在线预订和销售将使公司能够监控其销售并适当及时地响应客户投诉和补充（唐宁，2006 年，第 110 页）。
The fact that different business organizations irrespective of their nature,
line of operation and size are investing heavily in electronic business and e-commerce so as to ensure that they cover wider market regions, increase sales and profits in the long run. Operational costs are also minimized when businesses engage in e-commerce as business to consumer (B2C) transactions will be enhanced and lead to increased profitability and managerial efficacy.
The structure of this interim report will entail various aspects relating to the operation of Trimrose Salon and then make recommendations on what ought to be done so as to enhance the competitiveness of the organization (Standing & Chad, 2007, p 127). Background and statement of the project will be developed so as to provide a comprehensive overview of the firm under consideration (Trimrose Salon) and then a statement of the project will be outlined. 电子商务Assignment代写
The aims of the project will also be provided relating to the design and delivery of a fully working e-commerce website. Objectives, scope and deliverables of the project will also be documented in this paper. This means that the vision and mission statements of the project, the different services and products to be covered once the project is implemented as well as the factors to ascertain the attainment of the set goals will be also be analyzed (Ahmad & Agrawal, 2012, p.74). These issues will form a basis for developing recommendations on what ought to be done so as to endorse improved performance of the business through enhancing customer satisfaction as well as increased organizational profits.
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不同的商业组织不顾其性质，
业务线和规模正在大力投资电子商务和电子商务，以确保它们覆盖更广泛的市场区域，从长远来看增加销售额和利润。当企业从事电子商务时，运营成本也将降至最低，因为企业对消费者 (B2C) 交易将得到加强，从而提高盈利能力和管理效率。
这份临时报告的结构将涉及与 Trimrose Salon 运营相关的各个方面，然后就应该采取哪些措施来提高组织的竞争力提出建议（Standing & Chad，2007 年，第 127 页）。将制定该项目的背景和声明，以便对所考虑的公司（Trimrose Salon）进行全面概述，然后将概述该项目的声明。
该项目的目标还将提供与设计和交付一个功能齐全的电子商务网站有关的内容。项目的目标、范围和可交付成果也将记录在本文件中。这意味着项目的愿景和使命陈述、项目实施后将涵盖的不同服务和产品以及确定实现既定目标的因素也将被分析（Ahmad & Agrawal，2012，第 74 页）。这些问题将构成制定关于应该做什么的建议的基础，以便通过提高客户满意度和增加组织利润来支持改进的业务绩效。
2. Review of Literature
2.1. Description of the Current System
Trimrose Salon is a unisex salon that currently uses paper based systems to book appointments for their customers and it lacks record for its customers. The fact that the firm uses paper based systems for its transactional purposes makes it sophisticated to keep records relating to customers and sales for future reference. This translates in augmented difficulties in planning and forecasting operational, marketing and financial activities. 电子商务Assignment代写
The current method of booking is ineffective since problems are likely to be encountered during recording information papers and some could be misplaced leading to increased losses (Boritz & Won, 2011, p. 22). Implementing information technology and information systems within the operations of Trimrose will ensure that tasks such as record keeping and financial accounting are streamlined to ensure that organizational operational and strategic goals are attained.
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2. 文献综述
2.1. 当前系统的描述
Trimrose Salon 是一家男女皆宜的沙龙，目前使用基于纸张的系统为其客户预订约会，并且缺乏客户记录。 该公司将基于纸张的系统用于其交易目的这一事实使得保存与客户和销售相关的记录以备将来参考变得复杂。 这意味着规划和预测运营、营销和财务活动的难度增加。
当前的预订方法是无效的，因为在记录信息文件时可能会遇到问题，有些可能会错放导致损失增加（Boritz & Won，2011，第 22 页）。 在 Trimrose 的运营中实施信息技术和信息系统将确保简化记录保存和财务会计等任务，以确保实现组织运营和战略目标。
2.2. Functions that the System will have to Provide
Implementation of an e-commerce platform within the organization will ensure that the firm attains competitive advantage relative to other firms in the same industry and therefore increase its profits. There is need to develop a computer-based system which will entail a dynamic website with which benefits associated with this investment cannot be overemphasized.
The operational costs will be reduced by avoiding costs associated purchase of stationery and printing of papers for booking appointments (Ahmad & Agrawal, 2012, p.79). This is coupled with creation of backup data that can be used by an organization to facilitate reference and efficacy in decision making for organizational success. For instance, through online booking of appointments and placement of orders for some cosmetic products, communication can be enhanced through emails and fax or even instant messaging which is faster, cost-effective and efficient. 电子商务Assignment代写
Adoption of e-commerce by Trimrose Salon is an imperative move as the number of internet users continue to increase unabated across the globe. This has an insinuation that the customers, who form the spring board for success of any business organization, have embraced information technology and prefer use of e-commerce to the traditional methods in which people have to use paper-based systems and physical movement to the stores to as to book appointments which could be time consuming (Gilaninia, et al, 2011, p. 18).
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2.2.系统必须提供的功能
在组织内实施电子商务平台将确保公司获得相对于同行业其他公司的竞争优势，从而增加其利润。需要开发一个基于计算机的系统，该系统将需要一个动态网站，与此投资相关的收益怎么强调都不为过。
通过避免与购买文具和打印预约文件相关的成本，将降低运营成本（Ahmad 和 Agrawal，2012 年，第 79 页）。这与组织可以使用的备份数据的创建相结合，以促进组织成功决策的参考和有效性。例如，通过在线预约某些化妆品的预约和下订单，可以通过电子邮件和传真甚至即时消息来增强沟通，这样更快捷、更经济、更高效。
随着全球互联网用户数量持续增加，Trimrose Salon 采用电子商务势在必行。这暗示着作为任何商业组织成功跳板的客户已经接受了信息技术，并且更喜欢使用电子商务，而不是人们必须使用基于纸张的系统和身体移动的传统方法。商店进行预约，这可能很耗时（Gilaninia 等人，2011 年，第 18 页）。
Besides, most businesses across the world have embraced information technology through e-commerce so as to serve more customers satisfactorily and increase sales and profits.
Electronic commerce involves conducting business communication and transaction over networks through computers; focus is placed on electronic data interchange and internet-based e-commerce within the operations of Trimrose Salon.
There are strategic and operational benefits associated with implementation of the e-commerce website for Trimrose Salon as it will endorse expansion of its operations and promote high volume routine business information at local, national and international levels. Operational benefits associated with e-commerce entail quick response time, greater accuracy, reduced clerical work, and standardized procedures (Rababah & Masoud, 2010, p.6).
Strategic benefits relate to the reduction of costs of operations, attainment of competitive advantage, customer and supplier relationships management, as well as associations with financial institutions leading to greater productivity. These assertions imply that adopting e-commerce will help in establishing, maintaining and enhancing its competitive presence through performance improvements and reduced costs associated with time, more efficient resource consumption, greater security, and control. Internet-based e-commerce represents the fastest growing form of e-business and this means that implementing it in Trimrose Salon will enhance exploitation of its untapped potential. 电子商务Assignment代写
Typical configurations of internet-based e-commerce include supply chain or customer relationship management software with a web-based interface that provides secure, rapid, accurate, electronic information flow and this means that firms that incorporate information technology in its operations stands a chance to improve their competitive edge. However, there is need to create marketing and promotional strategies to inform people on how e-commerce adoption at Trimrose Salon is vital by highlighting the associated benefits.
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此外，全球大多数企业都通过电子商务拥抱信息技术，以更好地服务更多客户，增加销售和利润。
电子商务是指通过计算机通过网络进行商务交流和交易； Trimrose Salon 的运营重点是电子数据交换和基于互联网的电子商务。
Trimrose Salon 电子商务网站的实施具有战略和运营优势，因为它将支持扩大其运营并在当地、国家和国际层面推广大量常规业务信息。与电子商务相关的运营优势需要快速响应时间、更高的准确性、减少文书工作和标准化程序（Rababah & Masoud，2010 年，第 6 页）。
战略收益涉及降低运营成本、获得竞争优势、客户和供应商关系管理以及与金融机构的联系，从而提高生产力。这些断言意味着采用电子商务将有助于通过提高性能和降低与时间相关的成本、更有效的资源消耗、更高的安全性和控制来建立、维持和增强其竞争地位。基于 Internet 的电子商务代表了电子商务发展最快的形式，这意味着在 Trimrose Salon 中实施它将增强对其未开发潜力的开发。
基于互联网的电子商务的典型配置包括具有基于 Web 的界面的供应链或客户关系管理软件，可提供安全、快速、准确的电子信息流，这意味着将信息技术纳入其运营的公司有机会提高他们的竞争优势。但是，需要制定营销和促销策略，通过强调相关的好处，让人们了解 Trimrose Salon 采用电子商务的重要性。
This assertion is based on the fact that it is people, not firms, who adopt an innovation.
This statement implies that an understanding of user perceptions regarding the benefits and obstacles associated with the adoption of and participation in e-commerce is vital. E-commerce is well understood through analysis of transaction cost and strategic management theoretical foundations. A succinct assessment of each of these theoretical perspectives is done in this segment of the paper.
The transaction cost relates to the cost of coordination in the production and marketing of a product. This involves specific search costs of gathering information about a product or service. E-commerce usage can potentially reduce transaction costs due to the electronic coordination of transactions (automatic processes) and the disintermediation of unnecessary transaction processes.
The validity and authenticity of the transaction cost theoretical views are derived from studies that indicate that digital information and communication networks improve speed and reduce costs of communicating information (Rababah & Masoud, 2010, p.9).
Costs are reduced in activities associated with identification of the target market, products, services or suppliers. Information asymmetries between buyers and sellers are eliminated by e-commerce leading to efficiency in the exchange process. This means that there can be direct relations between the company (Trimrose Salon) and its potential customers and therefore avoid intermediary costs and maximize profits.
Strategic management perspectives on the other hand affirms that businesses that incorporate e-commerce can potentially increase their market reach and at the same time implement mass customization strategies that suit the needs and preferences of specific consumers (Wilson, Daniel & Davies, 2008, p. 507). 电子商务Assignment代写
E-commerce adoption at Trimrose Salon will be vital as it will ensure that both supplier-and-customer-side digitization and customization can enable the firm to differentiate its product and service offerings leading to the develop better relationships with customers and suppliers. Business organizations that build an online informational capability can bypass some, if not all, of the intermediaries and hence overcome market impediments related to intermediary reach, cost, and delay. This means that Trimrose can use also use e-commerce to reengineer its selling and distribution processes and eliminate activities that inhibit effective flow of services thus creating direct contact with its customers.
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这种说法是基于这样一个事实，即采用创新的是人，而不是公司。
该声明意味着了解用户对与采用和参与电子商务相关的好处和障碍的看法至关重要。通过分析交易成本和战略管理理论基础，可以很好地理解电子商务。本文的这一部分对这些理论观点中的每一个进行了简要评估。
交易成本与产品生产和营销的协调成本有关。这涉及收集有关产品或服务的信息的特定搜索成本。由于交易的电子协调（自动流程）和不必要的交易流程的去中介化，电子商务的使用可以潜在地降低交易成本。
交易成本理论观点的有效性和真实性来自表明数字信息和通信网络提高速度并降低信息通信成本的研究（Rababah 和 Masoud，2010 年，第 9 页）。
与识别目标市场、产品、服务或供应商相关的活动成本降低。电子商务消除了买卖双方之间的信息不对称，从而提高了交换过程的效率。这意味着公司（Trimrose Salon）与其潜在客户之间可以建立直接关系，从而避免中间成本并实现利润最大化。
另一方面，战略管理的观点肯定，整合电子商务的企业可以潜在地扩大其市场覆盖范围，同时实施适合特定消费者需求和偏好的大规模定制战略（Wilson、Daniel & Davies，2008 年，第 15 页）。 507）。
Trimrose Salon 采用电子商务至关重要，因为它将确保供应商和客户方面的数字化和定制化能够使公司差异化其产品和服务，从而与客户和供应商建立更好的关系。建立在线信息能力的商业组织可以绕过一些（如果不是全部）中介，从而克服与中介范围、成本和延迟相关的市场障碍。这意味着 Trimrose 还可以使用电子商务来重新设计其销售和分销流程，并消除阻碍有效服务流动的活动，从而与客户建立直接联系。
E-commerce establishes close ties between consumers and an organization and this means that locking-in of customers,
improving their relationship with the business, and developing their loyalty will be enhanced. The eventual effect will be the facilitation of improved business operational benchmark or bottom line and result in increased efficiency and competitive in business operations.
Irrespective of all these assertions, there is a complexity of e-commerce as it does not constitute a single innovation but rather a cluster of separate innovations that impact organizations in different areas and at different areas and at different levels of business processes as it is the case with information technology in general (Gilaninia, et al, 2011, p. 19). In spite of the few challenges associated with the implementation of e-commerce in businesses, it is an attractive alternative for smaller businesses as it enhances their competitive advantage and efficiency in execution of their operations. 电子商务Assignment代写
Trimrose Salon will be able to gain access to international markets at minimal costs that represent a crucial competitive advantage for small and medium sized business enterprises. Increased economies of scale through consolidation of sales or through group purchases can also be enhanced implying that e-commerce generates positive impacts on operations management.
Improvements in efficiency and effectiveness will be attained by Trimrose Salon through facilitating quick booking of appointments and speedier ordering of products and services offered by the firm (Boritz & Won, 2011, p. 37). Based on the operations currently being undertaken by Trimrose Salon, it can be inferred that adoption of e-commerce and development of an online working platform for making sales and book of appointments will enable it attain a competitive edge and operate efficiently. The focus of the subsequent parts of the paper will dwell on the aims of this project, objective, scope and deliverables and then provide concrete recommendations.
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电子商务在消费者和组织之间建立了密切的联系，这意味着锁定客户，
改善他们与企业的关系，并提高他们的忠诚度。最终的效果将是促进提高业务运营基准或底线，从而提高业务运营的效率和竞争力。
不管所有这些断言，电子商务都具有复杂性，因为它不构成单一的创新，而是一组独立的创新，这些创新影响不同领域、不同领域和不同业务流程级别的组织，因为它是一般信息技术案例（Gilaninia 等，2011 年，第 19 页）。尽管在企业中实施电子商务面临的挑战很少，但它对于小型企业来说是一个有吸引力的替代方案，因为它增强了它们的竞争优势和执行运营的效率。
Trimrose Salon 将能够以最低的成本进入国际市场，这对中小型企业来说是一项至关重要的竞争优势。通过整合销售或团购来增加规模经济也可以增强，这意味着电子商务对运营管理产生积极影响。
Trimrose Salon 将通过促进快速预约和快速订购公司提供的产品和服务来提高效率和效果（Boritz & Won，2011 年，第 37 页）。从Trimrose Salon目前开展的业务可以推断，采用电子商务和开发在线销售和预约工作平台将使其具有竞争优势并有效运营。本文后续部分的重点将放在该项目的目标、目标、范围和可交付成果上，然后提供具体建议。
3. Aims of the Project
The main aims of the project are to design and deliver a fully working system for Trimrose Salon that will ensure that effective service delivery to the customers is promoted and efficiency in organizational operations is attained. In order to attain goals relating to the project, there is need to gather client requirements before the design process is initiated. The other aim is also to have the system designed and delivered by the set date with expected requirements, since different software will be used to develop the website (Rajmohan, Nimer & Sael, 2011, p.33). 电子商务Assignment代写
It is hoped that once the project is implemented, the company will attain a competitive advantage and enable it to compete effectively with other businesses in the beauty and cosmetics industry. The project will entail all aspects relating to research development of the e-commerce website, development of a marketing strategy and assessing feedback from current and potential clients so as to enhance holistic adoption of e-commerce.
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3. 项目目标 电子商务Assignment代写
该项目的主要目标是为 Trimrose Salon 设计和交付一个完整的工作系统，以确保向客户提供有效的服务并实现组织运营的效率。为了实现与项目相关的目标，需要在启动设计过程之前收集客户的要求。另一个目标是在具有预期要求的设定日期之前设计和交付系统，因为将使用不同的软件来开发网站（Rajmohan、Nimer 和 Sael，2011 年，第 33 页）。
希望该项目一旦实施，公司将获得竞争优势，使其能够与美容化妆品行业的其他企业有效竞争。该项目将涉及与电子商务网站的研究开发、营销策略的开发以及评估当前和潜在客户的反馈有关的所有方面，以促进电子商务的整体采用。
4. Objectives, Scope and Deliverables
This report addresses several objectives relating to the development of an e-commerce platform in the functioning of Trimrose Salon in handling customers’ appointments and making online orders and sales. The project also intends to explore the dimensions of e-marketing services and development of quality, cost-effective e-commerce website. The following are the key objectives to be addressed by implementing the project;
i.To design an e-commerce website with an integrated database, logo, flyers, flash images, videos and banners so as to create an attractive interface to end-users.
ii.Implement usage of software tools such as Microsoft Visuals basic and Notepad as well as graphic software like Adobe Photoshop, Adobe Flash, JavaScript and CSS Framework. 电子商务Assignment代写
iii.To conduct research on the user perceptions on the implementation of an e-commerce website so as to determine the quality, cost and design of website to be adopted (Rababah & Masoud, 2010, p.7).
iv.To promote the business’ activities through the developed website and social media in order to inform as many people as possible on the presence of an online platform where they access the company’s service and product offerings.
It is imperative to note that the most experiences e-commerce companies are beginning to comprehend that key determinants of success of failure are not merely web presence or low price but delivering on a high quality website. This assertion too, is inherent in the objectives of this project plan.
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4. 目标、范围和可交付成果 电子商务Assignment代写
本报告阐述了与 Trimrose Salon 的电子商务平台开发相关的几个目标，用于处理客户预约以及进行在线订单和销售。该项目还打算探索电子营销服务的维度和开发高质量、高性价比的电子商务网站。以下是实施该项目要解决的主要目标；
i. 设计一个整合了数据库、标志、传单、flash 图片、视频和横幅的电子商务网站，以创建对最终用户有吸引力的界面。
ii. 使用 Microsoft Visuals basic 和 Notepad 等软件工具以及 Adobe Photoshop、Adobe Flash、JavaScript 和 CSS Framework 等图形软件。
iii. 研究用户对电子商务网站实施的看法，以确定要采用的网站的质量、成本和设计（Rababah & Masoud, 2010, p.7）。
iv. 通过已开发的网站和社交媒体推广企业活动，以便让尽可能多的人了解在线平台的存在，他们可以在该平台上访问公司的服务和产品。
必须指出的是，最有经验的电子商务公司开始理解失败成功的关键决定因素不仅仅是网络存在或低价格，而是在高质量的网站上交付。这个断言也是本项目计划的目标所固有的。
The scope of this project will involve development of an online platform that will ensure that customers to view different products and services offered by Trimrose Salon.
The website will also perform marketing and promotional tasks for the organization so that people who bump on the website can be informed on the excellent services and products offered by the organization (Rajmohan, Nimer & Sael, 2011, p.35). An assessment of the competitors in the market will also be done so as to set up an online operational and marketing platform with intensive search engine optimization that will increase traffic flow or visits to the website and surpass its rivals.
It is significant to understand that attaining the desired quality of e-commerce website software depends on the framework and model that enhances evaluation of a websites quality. Having this in place will form the initial deliverable that has to be monitored by the project implementation team members. 电子商务Assignment代写
This has an insinuation that the results obtained from the designed e-commerce website have to be quantified so that the reliability, understandability, and acceptability of the used software can be determined with efficacy (Standing & Chad, 2007, p 129). Organizations that wish to attain competitive advantage are obligated to invest in electronic commerce though there has been inadequate research on investment analysis in e-commerce. Another deliverable in the assessment of the operations of the firm is to put in place evaluation mechanisms that will be used in assessing the feedbacks from customers regarding their experiences with online booking for appointments and making purchases.
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该项目的范围将涉及在线平台的开发，该平台将确保客户查看 TRIMROSE SALON 提供的不同产品和服务。
该网站还将为该组织执行营销和促销任务，以便访问该网站的人可以了解该组织提供的优质服务和产品（Rajmohan、Nimer 和 Sael，2011 年，第 35 页）。还将对市场上的竞争对手进行评估，以建立一个在线运营和营销平台，并通过密集的搜索引擎优化来增加网站的流量或访问量并超越其竞争对手。
了解电子商务网站软件的理想质量取决于增强网站质量评估的框架和模型，这一点很重要。将其落实到位将形成必须由项目实施团队成员监控的初始可交付成果。
这暗示必须对从设计的电子商务网站获得的结果进行量化，以便可以有效地确定所用软件的可靠性、可理解性和可接受性（Standing & Chad，2007，第 129 页）。尽管对电子商务投资分析的研究不足，但希望获得竞争优势的组织有义务投资电子商务。评估公司运营的另一个可交付成果是建立评估机制，用于评估客户对在线预约和购买体验的反馈。
5. Legal and Ethical Considerations
Business operations are governed by legal and ethical considerations that have to be adhered to during the entire period of business operations. This means that the successful implementation of the project at Trimrose Salon will be accomplished if the project managers and other team players adhere to legal and ethical predispositions. Legal regulations are intended to promote satisfaction of customers’ needs through engagement in commercial activities that are considered to be moral and ethical in the society (Boritz & Won, 2011, p. 36). 电子商务Assignment代写
In this context Trimrose Salon is expected to offer beautification services to its clients at reasonable costs and deliver quality services to them so as to satisfy them. It is worth noting that legal and ethical aspects in operations of businesses have to consider different stakeholders including employees, customers, suppliers, and even the public at large. These assertions imply that consumers ought to be offered products and services that need their needs, employees to be provided with appropriate working conditions,There is also the need to reduce environmental degradation that could cause health hazards to the community.
This means that in the implementation of the project of developing the e-commerce website, the firm has to engage in corporate social responsibility by avoiding to include immoral or offensive information and picture on its website.
The imperative factor about this interim report is that most of the highlighted issues have been put in consideration during the initial stages of the development of the project’s plan (Mukhopadhyay, Mahmood & Joseph, 2008, p.13).
The aims, objectives, scope and deliverables guiding the execution of the project’s tasks are all aligned to the ethical and legal considerations as outlined in the project management body of knowledge (PMBOK). Ethical and legal considerations enable a business to convert its vision into real operations so as to yield higher profit margins due to increase and efficiency in organizational productivity.
Trimrose Salon intends to design an e-commerce platform and this has to be done in accordance with the law. The website will facilitate customer satisfaction due to real-time response to consumer complaints and complements insinuating that the execution of the project’s tasks is in line with modern project management regulations regarding ethical and legal issues. 电子商务Assignment代写
The fact that the project is aimed at increasing pleasant shopping and customer experience in the provision of services and products to them by the company shows that the project is based on sound ethical principles (Standing & Chad, 2007, p 109). The aspects that need to be done will entail abiding by the legal and ethical aspects so as to maintain quality operations, promote efficacy in communications. This means that embracing appropriate interpersonal communication strategies within the firm and among the project executors will aid in building relationship management skills, effective use of resources, appropriate planning and the strategic alignment of the project’s tasks to Trimrose Salon’s mission and vision statements.
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5. 法律和道德考虑 电子商务Assignment代写
业务运营受法律和道德考虑的约束，在整个业务运营期间必须遵守这些考虑。这意味着如果项目经理和其他团队成员遵守法律和道德倾向，则 Trimrose Salon 项目的成功实施将得以实现。法律法规旨在通过参与被认为是社会道德和伦理的商业活动来促进客户需求的满足（Boritz & Won，2011 年，第 36 页）。
在此背景下，Trimrose Salon 预计将以合理的成本为其客户提供美化服务，并为他们提供优质的服务，以满足他们的需求。值得注意的是，企业运营中的法律和道德方面必须考虑不同的利益相关者，包括员工、客户、供应商，甚至广大公众。这些断言意味着应该为消费者提供需要他们需要的产品和服务，为员工提供适当的工作条件，还需要减少可能对社区造成健康危害的环境退化。
这意味着在实施电子商务网站开发项目时，公司必须通过避免在其网站上包含不道德或具有攻击性的信息和图片来承担企业社会责任。
这份临时报告的必要因素是，在项目计划制定的初始阶段，大多数突出问题都已被考虑在内（Mukhopadhyay、Mahmood 和 Joseph，2008 年，第 13 页）。
指导项目任务执行的目的、目标、范围和可交付成果都符合项目管理知识体系 (PMBOK) 中概述的道德和法律考虑因素。道德和法律考虑使企业能够将其愿景转化为实际运营，从而由于组织生产力的提高和效率而产生更高的利润率。
Trimrose Salon 打算设计一个电子商务平台，这必须依法进行。该网站将通过对消费者投诉的实时响应来提高客户满意度，并补充暗示项目任务的执行符合有关道德和法律问题的现代项目管理规定。
该项目旨在通过公司向他们提供服务和产品来增加愉快的购物和客户体验，这一事实表明该项目基于合理的道德原则（Standing & Chad，2007 年，第 109 页）。需要做的方面将需要遵守法律和道德方面，以保持质量运营，提高沟通效率。这意味着在公司内部和项目执行者之间采用适当的人际沟通策略将有助于建立关系管理技能、有效利用资源、适当的规划以及项目任务与 Trimrose Salon 的使命和愿景陈述的战略一致性。
5.1. Outline Timetable for Development
| Project Item/task | Estimated Expenditure | Start Date | Finish Date |
| Conduct research on Equipments and expatriates and software needed | $5,000 | 1st Dec 2012 | 20th Dec 2012 |
| Installation of software | $10,000 | 2nd Jan 2013 | 12th Jan 2013 |
| Training of employees at the Salon on e-commerce | $2,000 | 13th Jan 2013 | 19th Jan 2013 |
| Restructuring the operational system in place to have e-commerce. | $1,500 | 20th Jan 2013 | 27th Jan 2013 |
| Operation and maintenance of e-commerce software | $4,000 | 1st Feb 2013 | 4th Feb 2013 |
| Total Costs | $ 22,500 | ||
6. Conceptual Model for Adoption of E-commerce
In the current business world there is intense competition especially in the advanced economies such as the one in which Trimrose Salon is located. This means that there are diverse issues to consider before implementing the e-commerce website due to the nature of competitiveness and technological as well as organizational issues. Broadband penetration rate among the targeted consumers ought to be assessed as it is a key determinant in e-commerce development. 电子商务Assignment代写
Penetration in of low cost broadband in the population allows companies to provide a better service to their customers as it allows them to develop websites with personalization mechanisms (Mukhopadhyay, Mahmood & Joseph, 2008, p.27). Legal issues are vital as it was noted previously that the adoption and development of e-commerce also depends on the degree of involvement of the public in developing a legal framework and a set of ethical policies that favor its development.
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6. 采用电子商务的概念模型 电子商务Assignment代写
在当前的商业世界中，竞争非常激烈，尤其是在 Trimrose Salon 所在的发达经济体中。 这意味着由于竞争力和技术以及组织问题的性质，在实施电子商务网站之前需要考虑各种问题。 应评估目标消费者中的宽带普及率，因为它是电子商务发展的关键决定因素。
低成本宽带的普及使公司能够为其客户提供更好的服务，因为这使他们能够开发具有个性化机制的网站（Mukhopadhyay、Mahmood 和 Joseph，2008 年，第 27 页）。 法律问题至关重要，因为之前已经指出，电子商务的采用和发展还取决于公众在制定法律框架和一套有利于其发展的道德政策方面的参与程度。
In developing e-commerce conceptual framework to be adopted at Trimrose Salon,
various aspects have been considered so as to outline the benefits, risks, compatibility, organizational factors, perceived ease of use and its acceptance by the target market.
Compatibility relates to how Trimrose Salon thinks about the new innovation of e-commerce website and how consistent it is with the prevailing business processes. The website intended to be established while retaining organizational values of integrity and focus on customer satisfaction so as to gain acceptability or adoption by the customers. E-commerce risks involve the dangers of associated with it and customers’ fear that their information could be disclosed to third parties (Wilson, Daniel & Davies, 2008, p. 513). This has already been incorporated in the organization’s policy as it has a privacy policy that asserts that customers’ information will not be disclosed to other parties and that their details are only meant for identification and execution of organizational activities. This is aimed at increasing client confidence and value in the development of an e-commerce website. 电子商务Assignment代写
Aspects regarding the perceived ease of usage are also well outlined especially on booking appointments which will take a maximum of three minutes to make the appointment once logged into the e-commerce website.
It is also stated that one can edit and postpone an appointment conveniently since information can be easily relayed though e-mail and instant messaging that can be accessed on PC or even mobile phones.
Organizational factors incorporated in the planning on how to create an online platform for Trimrose Salon entail financial resources, expertise and technological resources available at the company (Downing, 2006, p.117). Immense e-commerce benefits will be enjoyed both by the company and consumers in general. For instance, the company’s return on investment will be increased due to reduced costs associated with purchase of stationery. Sales will also be increased as more customers will be reached and consumers will also benefit from the ease to access the company’s services and book appointments and make orders for diverse beauty products.
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在制定将在 TRIMROSE 沙龙采用的电子商务概念框架时，
考虑了各个方面，以概述利益、风险、兼容性、组织因素、感知的易用性以及目标市场对其的接受程度。
兼容性与 Trimrose Salon 如何看待电子商务网站的新创新以及它与当前业务流程的一致性有关。该网站旨在在保持诚信的组织价值观的同时建立，并专注于客户满意度，以获得客户的接受或采用。电子商务风险涉及与之相关的危险以及客户担心他们的信息可能会泄露给第三方（Wilson、Daniel 和 Davies，2008 年，第 513 页）。这已经被纳入组织的政策中，因为它有一个隐私政策，声称客户的信息不会透露给其他方，并且他们的详细信息仅用于识别和执行组织活动。这旨在提高客户对电子商务网站开发的信心和价值。
关于感知易用性的方面也得到了很好的概述，特别是在预订约会时，登录电子商务网站后最多需要三分钟进行约会。
它还表示，人们可以方便地编辑和推迟约会，因为信息可以通过电子邮件和即时消息轻松传递，可以在 PC 甚至手机上访问。
在如何为 Trimrose Salon 创建在线平台的规划中纳入的组织因素需要公司可用的财务资源、专业知识和技术资源（唐宁，2006 年，第 117 页）。公司和广大消费者都将享受到巨大的电子商务利益。例如，由于与购买文具相关的成本降低，公司的投资回报将增加。随着更多客户的接触，销售额也将增加，消费者也将受益于访问公司的服务和预约以及订购各种美容产品的便利。
7. Conclusion
Use of information technology systems has led to developments in different aspect of business operations leading to improved economic productivity across the globe. Implementation of an e-commerce website by Trimrose Salon is a prudent move as it will confer to it immense benefits as customer loyalty will be created through efficient service delivery (Rajmohan, Nimer & Sael, 2011, p.41).
However, there are various considerations that have to be made so as to achieve goals relating to sales maximization and increase profit margins coupled with customer satisfaction. Ethical and legal aspects have to be aligned in the execution of the project tasks so that quality services can be offered to guarantee benefits to all the stakeholders. Assessment of the quality of the website with quantifiable measures such as conducting surveys to understand the perceptions of the customers on the usage of e-commerce website has to be done. 电子商务Assignment代写
This will help in identifying weaknesses in the system in order to focus on further development to achieve a design with high quality needed for e-commerce success. However, there is need for further research so as to identify the budgetary needs so as to determine the associated costs and revenue that will be derived from the implementation of the project within one financial year. Financial forecasting is vital and that is why it ought to be done through feasibility analysis (Zakaria & Janom, 2011, p. 14). The schedule of activities to be executed in subsequent project implementation processes have to be done through engaging in further research and comparing with rivals who have installed e-commerce in their operations.
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7. 结论 电子商务Assignment代写
信息技术系统的使用促进了业务运营不同方面的发展，从而提高了全球经济生产力。 Trimrose Salon 实施电子商务网站是一项谨慎的举措，因为它将通过有效的服务交付来建立客户忠诚度，从而为其带来巨大的好处（Rajmohan、Nimer 和 Sael，2011 年，第 41 页）。
然而，为了实现与销售最大化和增加利润率以及客户满意度相关的目标，必须考虑各种因素。在执行项目任务时，道德和法律方面必须保持一致，以便提供优质服务，以保证所有利益相关者的利益。必须通过可量化的措施评估网站的质量，例如进行调查以了解客户对电子商务网站使用的看法。
这将有助于识别系统中的弱点，以便专注于进一步开发，以实现电子商务成功所需的高质量设计。然而，需要进一步研究以确定预算需求，从而确定在一个财政年度内从项目实施中产生的相关成本和收入。财务预测至关重要，这就是为什么它应该通过可行性分析来完成 (Zakaria & Janom, 2011, p. 14)。在后续项目实施过程中要执行的活动时间表必须通过进一步研究并与在其运营中安装电子商务的竞争对手进行比较来完成。
8. References 电子商务Assignment代写
Rababah, A & Masoud, F, 2010, Key Factors for Developing a Successful E-commerce Website. Communications of the IBIMA. Dec2010, p1-9.
Standing, C & Chad, L, 2007, Organizational Evaluation of the Benefits, Constraints, and Satisfaction of Business-to-Business Electronic Commerce. International Journal of Electronic Commerce. Spring2007, Vol. 11 Issue 3, p107-134
Rajmohan, P, Nimer, S & Sael, R, 2011, B2C e-Commerce adoption possibilities in UAE: An empirical study on E-Readiness of Consumers. Skyline Business Journal. 2010/2011, Vol. 6 Issue 1, p32-41
Mukhopadhyay, S, Mahmood, A & Joseph, J, 2008, Measuring Internet-Commerce Success: What Factors are Important? Journal of Internet Commerce. 2008, Vol. 7 Issue 1, p1-28
Ahmad, I & Agrawal, M, 2012, An Empirical Study of Problems in Implementation of Electronic Commerce in Kingdom of Saudi Arabia. International Journal of Business & Management. Aug2012, Vol. 7 Issue 15, p70-80
Boritz, E & Won, G, 2011, E-Commerce and Privacy: Exploring What We Know and Opportunities for Future Discovery. Journal of Information Systems. Fall2011, Vol. 25 Issue 2, p11-45
Zakaria, M & Janom, N, 2011, Developing and Validating Readiness Measures of Inter- organizational E-commerce on SMEs. Journal of Internet Banking & Commerce. Dec2011, Vol. 16 Issue 3, Special section p1-15
Gilaninia, S, et al, 2011, Effective Factors on Adoption of E-Commerce in SME Cooperative. Interdisciplinary Journal of Contemporary Research in Business. Oct2011, Vol. 3 Issue 6, p13-21
Wilson, H, Daniel, E & Davies, I, 2008, The diffusion of e-commerce in UK SMEs. Journal of Marketing Management. Jul2008, Vol. 24 Issue 5/6, p489-516
Downing, R, 2006, The Benefits and Obstacles of E-commerce: Toward an Understanding of Adoption. Journal of Internet Commerce. 2006, Vol. 5 Issue 2, p95-122.
9. Appendix:
Factors Influencing e-commerce Adoption
To explore the relevance of e-commerce and the opportunity of its growth in developing countries, it is important to understand national factors that affect e-commerce adoption. A number of such factors have been identified from the literature as summarized in Figure 2. The figure also demonstrates the influence of each factor on other factors. These factors will be used in developing a research model of EC adoption by developing countries in a later stage of the study, combined with other factors identified at various levels including industry and organizational levels.
E-BUSINESS STAGES OF GROWTH MODEL
The model suggests that the higher the stage achieved by an organization in the model, the higher the investment requirement and the more benefits can be expected. There are enormous benefits that organizations can obtain from their investment in e-commerce technologies, which are widely reported in the literature.
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9. 附录： 电子商务Assignment代写
影响电子商务采用的因素
为了探索电子商务的相关性及其在发展中国家的增长机会，了解影响电子商务采用的国家因素非常重要。 从文献中确定了许多此类因素，如图 2 所示。该图还展示了每个因素对其他因素的影响。 在研究的后期阶段，这些因素将用于开发发展中国家采用 EC 的研究模型，并结合在各个层面（包括行业和组织层面）确定的其他因素。
增长模式的电子商务阶段
该模型表明，组织在模型中达到的阶段越高，投资要求越高，预期收益也越大。 组织可以从他们对电子商务技术的投资中获得巨大的收益，这在文献中得到了广泛的报道。
