FINAL PAPER
MARKET RESEARCH AND DATA ANALYSIS
代写市场研究论文 Even during the economic expansion from 2009 to early 2020, Greater Boston didn’t build enough homes to keep up with demand.
Market research for Expanding Affordable Housing in Boston 代写市场研究论文
Even during the economic expansion from 2009 to early 2020, Greater Boston didn’t build enough homes to keep up with demand. Meanwhile, housing prices increased 53% during this period, far outpacing household income growth. It’s a pattern that has emerged across many of the nation’s wealthy, economically vibrant metro areas, from California to Washington, D.C. But high housing costs and inadequate supply are not a natural outcome of market forces; they are mostly the result of policy choices.
Too many of the cities and towns in the Boston area and places like it have used zoning and other regulations to limit new housing development, especially of small, moderately priced homes. This tension between local control over housing and these economic, environmental, and social harms is not new. Massachusetts and its constituent local governments have been locked in a legal and political tug-of-war since at least 1969, when the state’s widely known affordable housing remedy, Chapter 40B, was adopted.
While public attention is now rightly focused on immediate challenges related to COVID-19 and the economic slowdown, Massachusetts policymakers must also work to ensure better longer-run outcomes for the state’s residents across all income groups.
Housing Boston 2030 sets new goals for housing production, including income-restricted housing designed to be affordable to a range of incomes, plans for strategic growth that preserve and enhance existing neighborhoods, and new focus areas on preventing displacement, increasing homeownership, and promoting fair and equitable access to housing.
Housing Production Overview: 代写市场研究论文
3,304 new units were permitted in 2020, a five percent increase from the 3,145 units permitted in 2019. This development represents more than a $2 billion investment in housing, creating 3,200 new construction jobs, and homes for 6,500 residents. At the close of 2020, Boston’s production rate was running at 121 percent of the pace required to achieve the goal of creating 69,000 new units of housing by 2030. Boston’s cumulative total of new units permitted through the end of 2020 was 35,955 units. While meeting the 2030 goals for total housing production are important, a critical focus of this housing plan is on maintaining Boston’s historically high number of income-restricted units, while also increasing their supply.
There is an overall goal of creating 15,820 units of income-restricted housing between 2011 and 2020 Through a combination of new construction and the purchase and deed restriction of existing units, 1,023 income-restricted housing units were permitted in 2020, up 24 percent from 828 in 2019. These new housing units were created using a variety of public funding sources, including $36 million from the City. The following charts summarize the housing data for the 2011-2020 period.
To achieve Housing Boston 2030 goals,
the focus will be in three housing affordability categories: production of new housing, preservation of existing affordable housing, and protection of those households most at risk. To accomplish these goals. we will need help to create 69,000 new units of housing at a variety of income levels across the City, including nearly 16,000 new units of income-restricted housing that will bring Boston’s total number of income-restricted units to 70,000 by 2030.
You are responding to an RFP by Major’s Office to submit a proposal for studying the set affordable housing goals set for Housing Boston 2030. Prepare a detailed proposal for the prospective client. Start by defining the decision problem and information needs. Considering affordable housing projects evolve in tandem with overall real estate market,
consider the following issues when designing your market research framework: 代写市场研究论文
– Market attractiveness and potential in the economy
– The locations within Greater Boston where affordable housing projects are most likely to succeed
– The project and unit features that are appealing to consumers
– Prices consumers are willing to pay
– Profile of target consumers
– Key variables of consumer behavior
Your draft should include the following sections:
– Introduction
o Scope of services
o Research objectives
– Research Design and Project Approach
o Types and stages of research
o Sample size & sample collection
– Recommendations and Strategy Development (based on your research methodology, your anticipated research goals)
– Project Timeline
The paper should be single-column, 1-inch margins, 11-point size, single-spaced, and 4 pages, excluding the title page. Please include page numbers. The title page should include
- the title of the paper
- name,
- course name, number, and instructor’s name
You will submit the paper electronically in Canvas in Word (no PDFs).
Please do not hesitate to contact me if you have any questions.
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